WEST POINT, Ga., (August 4, 2009) — Kia Autosport of Columbus, Ga. will be bringing dozens of new Kia vehicles to Kia Motors Manufacturing Georgia, Inc. (KMMG) in West Point this Friday, Aug. 7 and Saturday, Aug. 8 from 9 a.m. until 7 p.m. The big tent event will be held in the parking lot in front of the plant located on Kia Parkway.
The event, which is a combined effort of Kia Autosport, KMMG, and Kia Motors America (KMA), will include on-site sales representatives, ride and drives, food and a live remote by 100.9 FM WCJM The Bull of West Point. Attendees will also be able to register to win a 2010 Kia Soul, the hot new urban passenger vehicle introduced to the Kia line-up in March.
“We invite the entire community to come out and check out Kia’s impressive lineup of vehicles,” said Randy Jackson, KMMG’s Director of Human Resources and Administration. “With the current rebates offered in addition to the ‘Cash for Clunkers’ program, there has never been a better time to buy a Kia.”
KMA has announced that consumers will be able to choose from 12 Kia models (85 percent of full lineup) that qualify for up to a $4,500 rebate by the U.S. government under the recently signed Car Allowance Rebate System (CARS). Under this new buyer incentive program commonly called “Cash for Clunkers,” consumers can purchase a new, more fuel efficient Kia vehicle when they trade-in a less fuel efficient car or truck of any eligible make or model.
Ed Braun, the General Manager of Kia Autosport of Columbus, says they are pleased to be able to bring a large portion of the dealership to the people of West Point and the surrounding communities.
“This is a special event that we are more than happy to be a part of,” said Braun. “Instead of coming to Columbus to visit us, we are bringing the dealership to the community. Kia Autosport will be able to offer the local community a wide variety of vehicles that are praised for their style,quality, value, fuel efficiency and long list of standard safety features.”
Even those not in the market for a new vehicle are still encouraged to come out for a day of food and fun.
“We hope everyone will come out this weekend to get to know Kia – as a brand and as a neighbor,” added Jackson.
National Highway Traffic Safety Administration (NHTSA) guidelines indicate that consumers may earn $4,500 with the purchase of a new car with an increase of 10-plus miles per gallon (mpg) or may earn $3,500 with an increase of four-plus mpg when they trade in a car or SUV with less than 18 mpg combined. For SUVs, five-plus mpg may earn $4,500 and two-plus mpg may earn $3,500. New passenger cars purchased under the program must get a minimum combined fuel economy of 22 mpg while new light-duty trucks or SUVs must get at least 18 mpg combined fuel economy to qualify.
In accordance with the NHTSA, retailers that are enrolled in the program will process transactions using program guidelines and apply appropriate credits at the time of purchase.
The following details the official government criteria for trade-in rebates: Trade-in vehicles have been manufactured less than 25 years before the date of trade-in; trade-in vehicles must have a federal combined city/highway fuel economy of 18 mpg or less; eligible vehicles must be in driveable condition and have been continuously insured and registered to the same owner for at least one year; vouchers are not necessary, dealers will apply a credit at the time of the purchase.
Additional information is currently being developed by the National Highway Transportation Authority and will be available on its Web site as it becomes available. For more information visit www.cars.gov, the official and only Web site for the program.
Kia Motors Manufacturing Georgia, Inc. (KMMG) is the first manufacturing site in North America for Kia Motors Corporation based in Seoul, Korea. KMMG is located on 2,200 acres in West Point, Georgia, and is scheduled to begin production in the last quarter of 2009. At full capacity, the plant will have the ability to produce 300,000 vehicles annually and employ approximately 2,500 team members.